Info & Updates


We’re excited to have you join us this week for Attune ‘23. We want to make your time with us in Phoenix is as inspirational and beneficial as possible. Here are a few reminders to make sure you have a great experience. 

Beat the rush and pick up your badge today from 3:00 – 6:00 pm in the Frank Lloyd Wright Building. If you’re not in town by then, you can pick yours up Tuesday morning starting at 7:00 am. 

If you’re flying to Phoenix, expect to take a cab or ridesharing service to the Arizona Biltmore (address). If you’re driving or renting a car, there is a free valet available. 

Meals & Reception
Breakfast and lunch are provided on Tuesday and Wednesday. We have made accommodations for anyone who shared with us dietary guidelines. 

Tuesday evening join us for a welcome reception from 5:30 to 7:00 pm in the Gold Room (not far from the lobby). And after that, many of you will be joining your peers at industry dinners. 

The recommended attire for Attune is business casual. 

If you haven’t looked, it’s going to be a warm week in Phoenix, with highs in the low 100s. Keep this in mind when picking attire each day. Of course the event space is fully air conditioned so dress for your comfort. 

We are following all local health guidelines. If you are not feeling well, we recommend you sit this one out to protect other attendees. 

We are looking forward to an exciting few days in Phoenix with you and hundreds of others. If you have any other questions prior to arrival or while on site, reach out to your Firstup contacts or email