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Sonya Poonian

Building your channel strategy to put your people and frontline first

This interactive workshop will examine the interplay between channel strategy and employee engagement across frontline workers and desk-based workers. Meeting employees where they are, reaching them with the right messages at the right time, and understanding which channels are most effective are challenges organisations increasingly face today, following the permanent shift to hybrid work. ​ With case studies and examples learn how to utilise the digital workplace and adopt a multi-channel approach to build a thriving culture and engaged workforce.

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