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Content Ops: The Ecosystem of Content

Much like making a terrarium as a kid, content operations is like building an ecosystem. Far more than a library of templates, content ops is the framework tied to your core messages and a set of components that allows you to grow and facilitate content rather than smother it. A solid content ops system enables your team to produce, utilize and manage content efficiently and to the best advantage. 

In this session, Ray Walsh will teach you to cultivate your local communicators with the assets and support they need to grow their own content ops ecosystems and help your entire organization thrive.